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'''JW Player''' is a company and its eponymous main product, a [[Video player (software)|video player software]] for embedding into [[Web page|web pages]]. It represents the most popular video player for self-[[Web hosting service|hosted]] web videos.

The [[proprietary software]] is offered as [[software as a service]] (saas); as a free basic version for strictly noncommercial websites and otherwise as a paid service.
In 2015 the paying customer base grew by more than 40 percent to 15,000 (60 % from the USA), 2.5 million websites used the free edition, and each month a billion viewers were served.<ref name="v7"/><ref name="Dfunding"/> The software is named after the founder and initial developer Jeroen Wijering<ref name="PRJoce"/> and exists since 2005. It initially existed as [[Open-source model|Open source]] software<ref name="rename"/> that was distributed via Jeroen's blog. [[YouTube]] used it in the beginning before Google bought it.<ref>https://www.thedrum.com/news/2015/08/07/how-jw-player-became-largest-video-player-behind-youtube-and-facebook</ref>

JW Player supports
* [[Dynamic Adaptive Streaming over HTTP|MPEG-DASH]] (only in paid version),
* [[Digital rights management]] (DRM) (in collaboration with Vualto),
* interactive advertisement,
* customization of interface appearance using [[Cascading Style Sheets]] (CSS).<ref name="v7"/>
In 2015, version 7 was published, which was completely rewritten. Support for HTML5 Video and [[Flash Video]] are integrated into the same HTML5 software that is said to be smaller and loading faster. The [[Adobe Flash|Flash]]-based edition was dismissed.<ref name="v7"/>

In 2007 or 2008 the software product was integrated into the advertising company named LongTail, which was renamed after the software in 2013. It started in 2007 or 2008 and is headquartered in New York. Another product is the video management software "JW Platform", formerly known as "Bits On The Run".<ref name="rename"/>

== External links ==
* [https://www.jwplayer.com/ Official website] of the company
* [https://www.jwplayer.com/products/jwplayer/ Product page] of the software

== References ==
<references>
<ref name="v7">Troy Dreier (Streaming Media Magazine), 13. August 2015: [http://www.streamingmedia.com/Articles/News/-105739.aspx JW Player 7 Released, With DASH Support and Speed Improvements]</ref>

<ref name="Dfunding">Anthony Ha (TechCrunch), 5. Januar 2016: [https://techcrunch.com/2016/01/05/jw-player-series-d/ JW Player Raises $20M To Expand Its Video Platform]</ref>

<ref name="PRJoce">Jocelyn Johnson (VideoInk), 18. Januar 2016: [http://www.thevideoink.com/features/5qs-with/5qs-with-jw-players-jeroen-wijering-and-chris-mahl/ 5Qs with JW Player’s Jeroen Wijering and Chris Mahl]</ref>

<ref name="rename">Ryan Lawler, 24. Oktober 2013: [https://techcrunch.com/2013/10/24/longtail-video-rebrands-as-jw-player/ LongTail Video Rebrands As JW Player Because That’s What Customers Know Them For]</ref>
</references>

[[Category:Info Pages]]

JW Player - Revision history

Setvadmin: Created page with "'''JW Player''' is a company and its eponymous main product, a video player software for embedding into web pages. It represents the m..."